Signage

Building excitement and energy for your brand always begins from the inside. Your people are your brand ambassadors. When they're excited to be at your company, they communicate that to everyone they come in contact with. So you have to keep your employees engaged and enthusiastic. CSAA Insurance Group does that by supporting their [...]

A commitment to quality is more than just marketing words with McCutcheon Construction. "Paint the back of the fence because you'll know it." The saying, attributed to Steve Jobs' dad, is an object lesson about doing complete work and having pride in craft. McCutcheon Construction has a reputation of doing the best design and [...]

Yes, working for this software company really IS as fun as people think! For a designer, Autodesk was a golden opportunity to do lots and lots of great work. The people were terrific to work with. Management was brilliant and totally supportive. We worked with every department. The size and scope of projects that [...]

"Kern, you're like an automatic profit center. When you work on a project, we always make money." That's one of my funniest memories of working with Alterpop. One day, the bookkeeper said that to me in passing and I still remember it to this day. Alterpop is an award winning design agency run by [...]

Donor recognition creates opportunities for... more donations! The East Bay SPCA is a non-profit animal rescue, shelter and veterinary clinic. They have facilities in Oakland and Dublin. As a non-profit, they rely on donations for a large part of their operating budget. They have fund raising events and regular solicitations, as well as reaching [...]

How do you design a set of trade show banners that can be used individually or together as a group? Embarcadero Technologies, a database software company, wanted some trade show banners that they could use in a couple of different ways. They wanted a simple single banner that could be used by itself behind a [...]