Small Enterprise

What the hell is an SMB??? I had the same question myself. As it turns out, I just found out that it means Small and Medium-sized Businesses. If you're just finding that out too, no worries, we can pretend that we both knew it all along ;-) Or if you don't care and you [...]

"We need to update our brand and brand materials. While you're at it, it would be great to get a style guide so that everything looks consistent. And, can you design a brochure too? Oh, also a presentation folder to hold everything. And, of course, our show announcements and gallery artist cards." Why yes, [...]

What does it mean to create space for people? For Laura Martin Bovard Interiors, it means using interior design to give people an opportunity to become the best versions of themselves. When your home environment is restful and re-energizing, you can focus on the things that really matter. Designing a showcase brochure for Laura Martin [...]

Even a very successful business networking group needs great branding. Branding that's done really well is like a bespoke suit. It's made only for you and fits you perfectly. And when you're wearing an outfit that's tailor made for you, you're brimming with confidence, ready to land that account or go on that date. [...]

Changing the company name was a chance to rebrand and make the new logo more thoughtful. Automated Environments changed its name from Automated Electric. It's a small change, but it reflects how the company grew from being electricians to designing and installing complete automated systems for homes and businesses. Think automated lighting, shades, security [...]

Rebranding one of San Francisco's premiere home care services means identifying the real users and marketing to that audience. Who's the real audience for senior home care services? Is it the seniors using the service? Their children? Their partners? For anyone who understands marketing, the adult children and partners are the real audience. Because [...]

Any client who's open to having fun with their own logo is a graphic designer's dream! Nancy Van Natta + Associates wanted to create a greeting card to send out to clients. Nancy also wanted use the company logo as the main image but do something fun with it. I suggested that we cut the [...]